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Digital Marketing Pricing
With our digital marketing pricing guide, you can find out what your company should pay when working with an agency or a consultant.
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Digital Marketing Pricing FAQ's
Find the answers to Frequently Asked Questions about our Digital Marketing Services
The amount you should spend on digital marketing depends on various factors specific to your business, such as your marketing budget and goals. At Cliffex, we provide personalized as well as pre-built digital marketing plans to suit your needs. Based on your requirements, you can choose our comprehensive digital marketing plans that offer a healthy mix of various digital marketing services. You can also choose individual services as per your requirements.
While some agencies claim to offer extremely cheap rates, it’s important to be cautious. In most cases, “cheap” services do not deliver the desired results. At Cliffex, we believe in providing value for your investment, delivering high-quality digital marketing services that drive the results you want.
Setting a reasonable digital marketing budget is crucial for achieving your goals. While several factors influence the budget, such as the size of your company and the scope of your project, the average digital marketing budget for small and medium-sized businesses ranges from $10,000 to $125,000 per year. Keep in mind that digital marketing is an ongoing strategy, and your budget may change as your business grows.
At Cliffex, we offer flexible pricing models to cater to your specific needs. We provide three main pricing models:
- Monthly: You pay a monthly fee to retain our services, with costs ranging from $2,500 to $12,000 per month for small and medium-sized businesses.
- Hourly: You pay an hourly fee for the services provided, with rates typically ranging from $50 to over $500 per hour.
- Project-based: You pay a flat rate for a specific project, such as developing and launching a marketing campaign, with costs ranging from $1,000 to $7,500 per project.
Several factors influence digital marketing pricing, including:
- Agency’s experience: Agencies with more experience often charge more for their services due to their proven expertise and ability to achieve client goals.
- Your company’s size: The size of your business plays a role in pricing, as different agencies cater to specific company sizes.
- Complexity of the strategy: More complex strategies, such as aggressive PPC campaigns or integrated digital marketing approaches, may result in higher costs.
- Services provided by the agency: Full-service agencies that offer a comprehensive range of services may have higher rates compared to specialized agencies.
- Your company’s timeline: Expedited services or faster turnaround times may come with increased costs.
- Unique selling points of the agency: Consider the agency’s reputation, track record, and client satisfaction to ensure a successful partnership.
When evaluating digital marketing costs, consider these critical factors:
- Deliverables: Ensure that the agency clearly outlines the services and deliverables you can expect.
- Price transparency: Look for agencies that provide transparent pricing, aligning with your budget and goals.
- Personalized approach: Avoid agencies that follow a “one-size-fits-all” marketing method and prioritize agencies that value a personalized approach.
Getting a detailed quote for your digital marketing requirements is simple. You can reach out to our team through our website or contact us directly via email or phone. Provide us with information about your business, goals, and the specific digital marketing services you’re interested in, and we’ll promptly prepare a detailed quote tailored to your needs.
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