Website for leading travel, fashion, and lifestyle portal from Hong Kong
Our web design and development team helped a leading travel, fashion, and lifestyle portal from Hong Kong with a website that helped them build their brand in the minds of their brand conscious customers. We also provided a responsive and content rich web experience that made their content team happy. We focused on a simple, yet minimalistic design that promoted their ethos of having a distinctive travel focus which oozes international style relevance.
Client
Web portal
Country
Hong Kong
Industry
Internet
Solution
Website development and design services
Services
Website development and design services
Technology
WordPress, Figma, PHP
Client - Visionary couple with a web portal loved by world's top luxury brands
Headquartered in Hong Kong, the clients were well known by international luxury travel, fashion, and lifestyle brands. The clients wanted their portal to exude the same level of design aesthetics and website experiences showcased by the brands they promote on their portal.
Challenge - Web design suitable for showcasing luxury brands
The web portal showcased luxury products and experiences available to travelers in/from Hong Kong. The luxury hotels, resorts, watches, perfumes, beauty products, and dining experiences showcased on the web portal needed to take the center stage on the website, not the website itself. One of the most unique challenges for designing this web portal was that it needs to have its own brand presence all the while playing second to the luxury brands that are showcased on the website. Along with a unique design, the content team of the website also needed it to provide a content rich, multi-device experience to the readers.
Solution - Content rich WordPress CMS based web portal desgined with modern design aesthetics
Unique Design: Our web design and interaction team designed a truly unique web browsing experience. We combined minimalistic design with optimized website structure and navigation for best web browsing experience to brand conscious website visitors.
WordPress CMS: We choose WordPress CMS for the development of web portal because it provides industry best customization options, community, and plugin support to make possible the unique design and browsing experience designed by our design team.
Results - Web experience loved by visitors and brands
Within the first few months of the launch, the client experienced 300% more engagement from web visitors. Not only that, the website also got 4x repeat visitors. More brand enquiries and partnerships from all across Hong Kong.
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